Marxent Launches in Israel and Offers Ofer Rubin to Lead Tel Aviv Office

By CIO Review Europe | Thursday, April 01, 2021

Rubin has a long history of managing and scaling 3D content production for top-tier retailers. He is a graduate of the Bezalel Academy's Department of Industrial Design and has been an active participant in the VRARA.

FREMONT, CA: Marxent, the leader in 3D Commerce for furniture and home improvement, recognized for 3D Room Planner apps, 3D Product Configurators, and 3D Renders, announced that Ofer Rubin will lead the company's new Tel Aviv office. Rubin has a long history of managing and scaling 3D content production for top-tier retailers. He is a graduate of the Bezalel Academy's Department of Industrial Design and has been an active participant in the VRARA.

"We are excited to develop a presence in Israel, known for its innovative and thriving high-tech ecosystem," said Beck Besecker, CEO, and Co-Founder, Marxent. "Ofer has demonstrated leadership in 3D content and is well known in the industry. His expertise will be instrumental in helping us to scale to meet marketplace demand as we expand in Europe and the Middle East."

"The combined goals of establishing a presence for Marxent in Israel while working to scale up the company's 3D content creation capabilities will take full advantage of my experience," Rubin said. "As we add new clients both in the US and internationally, our mission remains to make 3D as easy as possible for retailers."

"The demand for 3D retail applications and content has taken off over the past year. This is a reflection of our commitment to accelerating delivery and continuously improving the 3D e-commerce experiences that our partners rely on," added Besecker. "Israel is an important center for 3D innovation and Ofer brings the 3D know-how necessary to develop Marxent's presence in the country and to support our rapid international growth," he said.

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